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Never Forget a Face(book): Memory for Online Posts Beats Faces and Books, University of Warwick and University of California, San Diego (UCSD) Study


1/16/2013 7:38:57 AM

People's memory for Facebook posts is strikingly stronger than their memory for human faces or sentences from books, according to a new study. The findings shed light on how our memories favour natural, spontaneous writing over polished, edited content, and could have wider implications for the worlds of education, communications and advertising.



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